Why buy gold?

Gold is not used as a currency today, but its role as money makes it superior to any currency. In fact, gold has been money longer than any currency in history. One of the crucial promises of money is that it serve as a long-term store of value. Gold fulfills this promise better than any fiat currency.

If you buy physical gold, you can hold it in your hand, something you can’t do with most any other investment. Real gold can’t be destroyed by fire, water, or even time. Gold is tangible, finite, and highly liquid. Gold is easily convertible to cash, and can go with you anywhere. Physical gold is one of the most ideal forms for long-term wealth preservation. It is also ideal for your heirs since it will outlast any currency they may use in the future.